Christmas Spectacular Starring the Radio City Rockettes
A beloved holiday tradition in New York City, the Christmas Spectacular stars the iconic Radio City Rockettes and features nine unforgettable numbers. Since its debut in 1933, the show has delighted over 70 million people worldwide. For the 2023 campaign, we aimed to refresh the creative to attract a new audience, focusing on the most recognizable numbers and expanding the representation to include the reindeer, ragdolls, and frost fairies.
Our 2023 campaign earned a Bronze Clio Award in the Audio Visual category.